Issues Management:
Key Components and Strategies
Thursday, March
22, 2000
Sheraton Uptown Hotel
11:45 a.m. – 1:00 p.m.
Public relations professionals are
quick to jump into crisis mode when something unexpected happens on the
job. The adrenalin rush forces PR experts to act immediately to
address the problem at hand. But
how do you sustain that energy and creativity on an ongoing issue?
Michelle Campbell, executive
director of communications and marketing for Presbyterian Healthcare
Services, will address the topic of issues management at the March 22 meeting of
the New Mexico Chapter of the Public Relations Society of America.
Ms. Campbell will provide insight into how to manage continuous
public relations issues: what key steps to take, who to include on your
team, how to stay in touch with your constituents, and most importantly,
how to evaluate your success.
The NMPRSA meeting and luncheon
begins at 11:45 a.m. at the Sheraton Uptown Hotel located at 2600
Louisiana Blvd. NE. Cost is
$17 for members, $25 for non-members and $12 for students.
RSVP before noon on Monday, March 19, by contacting Sam Giammo at
505-272-3682 or
.
New Membership Contact for NMPRSA
President-Elect Celeste Walther, APR will serve as the membership contact
for NMPRSA for 2001. If you
or a colleague would like more information about joining PRSA, contact
Celeste via e-mail at
or by phone at 344-1671.
She’ll be happy to send you information and an application. In addition,
membership information is always available at NMPRSA luncheons and
seminars. And if you just have a question about your membership, feel free
to contact Celeste. She’ll be glad to help you.
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